How Much Is Your Dormant List Worth?

Enter your practice's numbers. The math is based on a documented reactivation pilot — adjust the sliders to match your reality.

Dormant patient records

Patients who inquired but never booked, or haven't returned

1,000

Average procedure value ($)

$8,000

Expected reactivation rate

Benchmark: 13-17% with procedure-specific follow-up

15%

Consultation booking rate

% of reactivated conversations that book a consult

15%

Case acceptance rate

% of consults that become paying patients

70%

Your dormant list could be worth

Estimated Revenue

$128,000

estimated from your records

Conversations reopened 150

Consultations booked 23

New patients 16

25-minute walkthrough. No commitment.

Where these benchmarks come from: The default reactivation rate (15%) and consultation-to-patient conversion funnel are based on a documented pilot with an aesthetic practice — 1,000 dormant leads, 17% re-engaged, 25 consultations, 18 patients in 30 days. Results vary by list quality, dormancy period, and procedure mix. Adjust the sliders to match your practice's reality.